July 13, 2010

It's All About The Ti-MING: Cynthia Rowley Pampers


You know, this joke would've been a lot funnier if I'd posted this Pampers thing right last weekend like I'd planned.

Also, you realize this means they COULD make plain white diapers any time they wanted to, and so the only reason they don't is because... why, exactly?

Seriously, are you sitting around Cincinnati waiting for Jil $(*%ing Sander to call you? Just get it done, people!

Pampers & Cynthia Rowley Partner on the First 'Designed' Diaper [prnewswire via publicist]
Related: Introducing Benetton Diapers, the First 'Designed' Diaper


I was a little dismayed to find that my newest box of seventh generation diaper has trees on the waistband-- better than the other options, but I really appreciated the plainness of them when they were, well, plain.

Bizarre. I assumed Sesame Street was on Pampers b/c Sesame Street was paying for advertising. But wait, with the Cynthia Rowley "Designed" Diaper, who's paying whom??

Sesame does pay. This Rowley thing is just a halo effect exercise, raise the profile of the brand with the ladies.

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