Suffice it to say if BRIO were still running ads like this, they would be in the precarious financial situation they find themselves in today.
1974 Ad fathers [brioflickr's flickr via dt reader sharon]
there's a mom one, too
February 25, 2009
Father And Child And BRIO. And Afro.
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Now that just rocks!
Very forward-looking, those Swedes. How my curator's heart longs for a Brio Sporty!