May 28, 2007

The Wrong Store, Wrong Artist & Wrong Toy Car

yves_behar_playsam.jpg

One of the "you had to be there" events during New York Design Week last week was the opening party for The Wrong Store, a closed up, curated display window/concept store which was inspired by Maurizio Cattelan & co's 1'-deep doorway exhibition space, The Wrong Gallery. [The party was basically an outlaw smoke-athon on the sidewalk, which I guess is where all the fun is in Bloomberg-era NYC. Not that I ever smoked, or go out any more.]

Anyway, the NY TImes has a little video report on The Wrong Store, which all looks well and good to me, but there's something screwy going on: when the video cuts to this modded PlaySam racecar on a shelf, the reporter mentions the Dutch designer Hella Jongerius. Then in a wider shot of the shelf, she mentions "a toy car by artist Jenny Holzer". Unfortunately, both of these attributions are wishful thinking.

yves_behar_monster2007.jpg

The car actually goes with the display label shown in a later shot; it's by Yves Behar. It's titled "Monster, 2007" and it's supposedly unique, and it's supposedly $2,900. I say supposedly, because it looks an awful lot like the modded PlaySam racer Behar donated to the FitzSu Grand Prix charity auction last fall. In 2006. [the page is gone from FitzSu; an image from notcot is inset next to the Times' closeup.]

yves_behar_wrong_playsam.jpg

My first thought was it's a regifting by someone trying to recoup their over-generous auction bid/donation [Did Behar buy back his own PlaySam creation? I know my ego drove me to do some crazy bidding at the class auction to buy back the kids' handprint table I slaved over.] But my second thought is, 2007? How unique is that, he made at least one more just like it last year.

Actually, what I really wonder is what kind of toy car Jenny Holzer might have made. Anyone?

Pop-Up Art: The Wrong Store [nyt video]
Previously, Oct. 06: 50 modded PlaySam Racers to be auctioned off at FitzSu

1 Comment

I came upon your site during a search for handprint tables. We are making one for my kids school, and I was wondering if you had any pictures of your work you could share?

Thanks!

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