This Wall Street Journal article about naming your kid so she rises to the top of her vanity search results is quaint, and even though the strategy strikes me now as a bit limited, that doesn't mean we didn't do it. [Google knocked one of my favorite names off the kid's shortlist. Anyone not reading at work familiar with the work of India Allen?]
Here's the Wilson's take on things:
"Any time you can distinguish yourself with a distinctive name or a distinctive characteristic that sticks out in people's minds, that's going to be the best solution," says Matt Cutts, a Google software engineer.Too bad, I liked Kohler, but it's also the name of a toilet, which would probably be the source of that teasing.
That's advice parents like Ms. Wilson have already taken to heart. Her husband rejected her original choice for their son, "Kohler," on the grounds that it would subject him to playground ridicule. The couple eventually chose "Benjamin." "I gave up trying to find a one-of-a-kind name and decided that as long as he did not share the name with a serial killer, I would settle," Ms. Wilson explains.
Interestingly, there's no mention of the flipside. One of the prime motives for not using the kid's name on the site is to not lift her to the top of her Google results. Or more precisely, to not fill them with discussions of her tantrums and poo. I'm hoping that strategy'll pay off later, otherwise this dadblogging thing is really gonng come back and bite me on the ass.