March 2, 2011

Press Is Best

Looking back at the last handful of posts, I am struck by how much practical advice and must-have gear Daddy Types continues to provide the new dad community.

That's what we're here for: news you can use.

And so, this: a London ice cream shop which describes itself as "subversive" began selling ice cream made with breast milk on Friday, sold out, got more women to sign up to donate more milk, received "two complaints from the public over whether a shop should be selling edibles made from other people's bodily fluids," had an investigation launched and the ice cream confiscated, and got a press release out, and inserted fluffy quotes in the AP story, all by Monday at noon.

No doubt when the next bodily fluids are served up, the British publicity stunt industry will be there to cover it.

UK removes breast milk ice cream from shop [washpost, thanks dt readers tom and tina]

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