Did you know it's actually pronounced "KEE-koh", not "Chee-koh"? Just one of the many things I learned from Pamela Paul's book, Parenting, Inc. One thing that's not in the book: the Italian word for pacifier. Succhietto. [SOO-kyee-Etto]
And I can't quite tell without a Coca Light can in the picture, but I think this succhietto in the Chicco booth at the Kind + Jugend expo was big enough to fill a Fiat Topolino.