First off, I'm sure Gerber wishes baby clothing had the same knockoff purist snobbery as the modern furniture market. Then Dwell magazine would be as careful about calling their new onesies "onesies" as Modernica is about calling their Eames Shell chairs "Case Study" chairs. Good luck with that, fellas.
Anyway, the "onesies" say "born modern" on the front in a tiny, tiny font, and rock the Dwell logo on the back. If that's not minimalist enough for you, you can always buy the plain version straight from American Apparel.
Dwell Magazine Baby Onesie, $17 + shipping [dwellmag.com, via DT reader Kirk]
