Funny how, in 2001, when this article came out, I just didn't care that much about the fascinating history of innovation in disposable diaper technology.
Now I'll be a hit at parties when I explain how, thanks to Harmon & Harper, the insult first encounters an acquisition layer, where microfunnels disperse it to the superabsorbent polymer-laced core.
Except we never go to parties anymore; we sit around on Saturday night researching diaper science. It's up to you to carry on.
Smaller/ The disposable diaper and the meaning of progress. [gladwell.com, originally published in The New Yorker, Nov. 26, 2001]