adrants and TMFTML] Reality TV giant Endemol (who produces Big Brother, maybe you've heard of it?) has apparently conceived [*cough*] its latest program idea in the pregnancy aisle at Barnes & Noble. London's Telegraph reports that the show--provisionally titled 'Make Me A Mum'--would follow 1,000 men competing to be the father of some woman's child. The climax [*cough*] of the show would be a swim-off between the finalists' sperm.
The show's 999 losers get $50 and a slightly used magazine, a consolation prize familiar to many a male Ivy League student looking for beer money at the end of the month.
Related:
The book that started it all? My Boys Can Swim! The Official Guy's Guide to Pregnancy
The story of the Nobel Prize winner sperm bank, on Slate