June 13, 2011

Spectacular Spectacular

Suffice it to say, publicists and I appear to have very different understandings of the meaning of the word, "spectacular."

And while it is pretty much true that putting "spectacular" in the subject line will get me to open an email, finding nothing more than character-branded sunscreen will get me to start either mocking or blocking future pitches. The takedowns that will ensue will indeed be spectacular.

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